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AMAZON COM INC (AMZN)

10-K · FY2025 · Filed Feb 6, 2026

Accession: 0001018724-26-000004

AMAZON COM INC (AMZN)'s FY2025 10-K was filed with the SEC on (accession 0001018724-26-000004). Per Item 1 of the filing, its products include Amazon Web Services (AWS), Amazon Prime, Alexa, Kindle and Fire TV; customer segments: Consumers, Third-party sellers, Developers, Enterprises and Start-ups.

Item 1 — Business overview

Products

  • Amazon.com online stores
  • Amazon Web Services (AWS)
  • Amazon Prime
  • Alexa
  • Kindle
  • Fire tablet
  • Fire TV
  • Echo
  • Ring
  • Blink
  • eero
  • Twitch

Product categories

  • E-commerce / online retail
  • Cloud computing infrastructure (compute, storage, database, analytics, AI/ML)
  • Digital advertising
  • Subscription services
  • Consumer electronic devices
  • Digital media content (video, music, e-books, audiobooks)
  • Physical retail / grocery
  • Third-party seller services / marketplace
  • Healthcare services
  • Satellite broadband communications
  • Autonomous vehicles / ride-hailing

Customer segments

  • Consumers
  • Third-party sellers
  • Developers
  • Enterprises
  • Start-ups
  • Government agencies
  • Academic institutions
  • Content creators (authors, publishers, musicians, filmmakers, Twitch streamers, app developers)
  • Advertisers
  • Vendors and publishers

Go to market

  • Owned online stores (websites and mobile apps)
  • Physical stores (615 NA, 8 International)
  • Alexa and connected devices
  • Streaming platforms
  • Third-party seller marketplace
  • AWS direct sales and self-service console
  • Co-branded credit card partnerships
  • Sponsored ads, display, and video advertising programs
  • Prime subscription bundling
  • Fulfillment by Amazon (FBA) for sellers

Raw Item 1 preview

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