Who owns Amplify Online Retail ETF?
Institutional ownership of IBUY from SEC Form 13F filings across 38 reporting managers. All positions are from one synchronized reporting period — 2026-06-30 books, filed up to 45 days after quarter end — so every row is comparable.
38
13F holders
$16.5M
value, 2026 filers
18.2%
of shares outstanding (274,200 sh)
5
new positions (2026 filers)
Top institutional holders
ordered by shares owned · positions as of 2026-06-30· % of fund = share of the manager's own book · % of co. = share of IBUY's shares outstanding
| # | Manager | Shares | Value | % of fund | % of co. | Δ shares QoQ |
|---|---|---|---|---|---|---|
| 1 | LPL Financial LLC | 57,377 | $4.0M | 0.0% | 3.8% | -4.7% |
| 2 | Moran Wealth Management, LLC | 41,625 | $2.9M | 0.1% | 2.8% | +20.3% |
| 3 | SFI Advisors, LLC | 36,416 | $2.5M | 2.2% | 2.4% | -5.7% |
| 4 | Cambridge Investment Research Advisors, Inc. | 35,082 | $2,424 | 0.0% | 2.3% | +92.2% |
| 5 | SUSQUEHANNA INTERNATIONAL GROUP, LLP | 27,585 | $1.9M | 0.0% | 1.8% | -0.8% |
| 6 | Ameritas Advisory Services, LLC | 16,614 | $1.1M | 0.0% | 1.1% | +46.3% |
| 7 | MORGAN STANLEY | 8,065 | $557,462 | 0.0% | 0.5% | +2.3% |
| 8 | RAYMOND JAMES FINANCIAL INC | 7,330 | $506,649 | 0.0% | 0.5% | -6.0% |
| 9 | GOLDMAN SACHS GROUP INCNEW | 6,502 | $449,426 | 0.0% | 0.4% | new |
| 10 | Rockefeller Capital Management L.P. | 6,289 | $434,769 | 0.0% | 0.4% | 0.0% |
| 11 | Carter Financial Group, INC. | 4,518 | $312,313 | 0.2% | 0.3% | 0.0% |
| 12 | OSAIC HOLDINGS, INC. | 4,123 | $285,041 | 0.0% | 0.3% | +14.4% |
| 13 | Cetera Investment Advisers | 3,415 | $236,019 | 0.0% | 0.2% | -41.6% |
| 14 | ROYAL BANK OF CANADA | 3,250 | $225,000 | 0.0% | 0.2% | +4.5% |
| 15 | NATIONS FINANCIAL GROUP INC, /IA/ /ADVNEW | 3,083 | $213,148 | 0.0% | 0.2% | new |
| 16 | AMERIPRISE FINANCIAL INC | 2,901 | $200,505 | 0.0% | 0.2% | -87.5% |
| 17 | NORTHWESTERN MUTUAL WEALTH MANAGEMENT CO | 2,024 | $139,903 | 0.0% | 0.1% | +3.1% |
| 18 | WELLS FARGO & COMPANY/MN | 1,310 | $90,519 | 0.0% | 0.1% | -0.7% |
| 19 | US BANCORP \DE\ | 1,093 | $75,549 | 0.0% | 0.1% | 0.0% |
| 20 | Larson Financial Group LLC | 1,009 | $69,771 | 0.0% | 0.1% | -1.0% |
| 21 | UBS Group AG | 735 | $50,804 | 0.0% | 0% | -38.8% |
| 22 | BLUE BELL PRIVATE WEALTH MANAGEMENT, LLC | 705 | $48,730 | 0.0% | 0% | 0.0% |
| 23 | HARBOUR INVESTMENTS, INC. | 602 | $41,600 | 0.0% | 0% | -14.1% |
| 24 | Golden State Wealth Management, LLC | 600 | $41,473 | 0.0% | 0% | 0.0% |
| 25 | PRIVATE TRUST CO NA | 429 | $29,653 | 0.0% | 0% | 0.0% |
Source: SEC Form 13F-HR filings (institutional managers over $100M in US-listed positions). 13Fs disclose long positions only, up to 45 days after quarter end; each manager's latest filed quarter is shown per row and dollar values are the manager's filed marks. Aggregates labeled "2026 filers" count only managers whose latest book is a 2026 quarter. Related: valuation · options positioning · supply chain. Research, not investment advice.