Who owns ServiceNow, Inc.?
Institutional ownership of NOW from SEC Form 13F filings across 1,028 reporting managers. All positions are from one synchronized reporting period — 2026-06-30 books, filed up to 45 days after quarter end — so every row is comparable.
1,028
13F holders
$65.82B
value, 2026 filers
67.1%
of shares outstanding (696.0M sh)
125
new positions (2026 filers)
Top institutional holders
ordered by shares owned · positions as of 2026-06-30· % of fund = share of the manager's own book · % of co. = share of NOW's shares outstanding
| # | Manager | Shares | Value | % of fund | % of co. | Δ shares QoQ |
|---|---|---|---|---|---|---|
| 1 | BlackRock, Inc. | 96.1M | $9.54B | 0.1% | 9.3% | -1.5% |
| 2 | VANGUARD CAPITAL MANAGEMENT LLC | 67.4M | $6.69B | 0.1% | 6.5% | -50.5% |
| 3 | MORGAN STANLEY | 26.6M | $2.64B | 0.1% | 2.6% | +14.1% |
| 4 | VANGUARD PORTFOLIO MANAGEMENT LLC | 25.2M | $2.50B | 0.1% | 2.4% | 0.0% |
| 5 | GEODE CAPITAL MANAGEMENT, LLC | 24.3M | $2.41B | 0.1% | 2.3% | -0.6% |
| 6 | UBS AM, a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC | 16.6M | $1.65B | 0.3% | 1.6% | +16.6% |
| 7 | PRICE T ROWE ASSOCIATES INC /MD/ | 16.1M | $1.6M | 0.2% | 1.5% | -52.9% |
| 8 | JPMORGAN CHASE & CO | 13.9M | $1.39B | 0.1% | 1.3% | -55.0% |
| 9 | NORGES BANKNEW | 12.5M | $1.24B | 0.1% | 1.2% | new |
| 10 | FMR LLC | 11.4M | $1.13B | 0.0% | 1.1% | -7.2% |
| 11 | NORTHERN TRUST CORP | 11.0M | $1.09B | 0.1% | 1.1% | +1.4% |
| 12 | GOLDMAN SACHS GROUP INC | 11.0M | $1.09B | 0.1% | 1.1% | +42.0% |
| 13 | Amundi | 10.5M | $1.04B | 0.3% | 1% | -8.4% |
| 14 | Sixth Street Partners Management Company, L.P.NEW | 8.1M | $802.2M | — | 0.8% | new |
| 15 | CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 8.1M | $802.2M | 0.1% | 0.8% | +6.2% |
| 16 | Fisher Asset Management, LLC | 8.0M | $796.1M | 0.2% | 0.8% | -0.2% |
| 17 | Pictet Asset Management Holding SA | 7.2M | $713.2M | 0.7% | 0.7% | +18.1% |
| 18 | Bank of New York Mellon Corp | 7.2M | $712.6M | 0.1% | 0.7% | -15.8% |
| 19 | VICTORY CAPITAL MANAGEMENT INC | 7.2M | $711.2M | 0.4% | 0.7% | -6.1% |
| 20 | AMERIPRISE FINANCIAL INC | 7.0M | $697.2M | 0.1% | 0.7% | +27.9% |
| 21 | BARCLAYS PLC | 6.9M | $685.5M | 0.1% | 0.7% | +3.6% |
| 22 | Legal & General Group Plc | 6.5M | $641.9M | 0.1% | 0.6% | -5.1% |
| 23 | BANK OF AMERICA CORP /DE/ | 6.3M | $627.4M | 0.0% | 0.6% | -10.8% |
| 24 | NATIONAL BANK OF CANADA /FI/ | 6.2M | $618.9M | 0.4% | 0.6% | +163.5% |
| 25 | Swedbank AB | 6.1M | $601.8M | 0.5% | 0.6% | +98.7% |
Source: SEC Form 13F-HR filings (institutional managers over $100M in US-listed positions). 13Fs disclose long positions only, up to 45 days after quarter end; each manager's latest filed quarter is shown per row and dollar values are the manager's filed marks. Aggregates labeled "2026 filers" count only managers whose latest book is a 2026 quarter. Related: valuation · options positioning · supply chain. Research, not investment advice.